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AllGetting startedFinancialsVoting & sharesDeal mechanicsPricing
Getting started

What exactly is a virtual syndicate?

A virtual syndicate is a group of small-business owners in the same industry who agree to be evaluated and acquired together — on paper — without merging their actual operations. The combined entity is what private-equity buyers see and bid on. Each member retains their own business until close, and the syndicate determines virtual share allocation by member vote.

Getting started

Do I have to actually merge my business with anyone?

Not until a deal closes. The platform aggregates your financials with the other members for buyer-facing presentation, but day-to-day, your business runs as it always has. The legal merger happens only at acquisition.

Financials

How do you protect my financials?

Your bookkeeping integration is read-only. Combined financials are visible to other syndicate members of the syndicate you join, plus the platform admin. Public-facing pages show only aggregate combined revenue and member count — individual company names and books are never exposed publicly.

Financials

Which bookkeeping software do you support?

QuickBooks Online, Xero, FreshBooks, and Plaid for direct bank-feed access. If you use something else, get in touch — we add integrations based on demand.

Voting & shares

Who decides how many virtual shares I get?

The syndicate does, by vote. Merger Master suggests an allocation based on each member's gross sales and margin contribution — a $1M business at 30% EBITDA gets weighted more heavily than a $5M business at 2% EBITDA — but the suggestion is non-binding. Final share counts are whatever the syndicate votes through.

Voting & shares

What if I disagree with how the votes go?

You can voice dissent inside the platform, propose alternative votes, or — if the disagreement is fundamental — exit the syndicate. Members who want out before a deal closes go through a structured pre-merger buyout process: the remaining members have first right of refusal on the exiting member's share.

Deal mechanics

What if I want out before the merger closes?

Submit an exit request. The remaining syndicate members are given a window to buy out your share. If they cover it, you exit cleanly and the syndicate proceeds. If they do not, the next path is determined by the syndicate vote — typically either dissolution or proceeding with proportional share reallocation.

Deal mechanics

Can I take cash instead of equity at the acquisition?

Yes. If the acquirer offers a cash-plus-equity mix, each member elects their own preference before close. Some members may want cash certainty; others may want to roll equity for upside. The M&A attorney structures the closing to honor each member's election.

Deal mechanics

Who handles the actual sale?

A partnered M&A attorney handles closing documents and a partnered valuation firm produces the formal valuation. Both are engaged when the syndicate votes to go to market. Merger Master coordinates the handoff but does not provide legal, tax, or valuation advice itself.

Pricing

What does it cost to use Merger Master?

For sellers: free to browse, join a syndicate, and connect your books during the validation period. PE firms and syndicate managers using the platform to run a roll-up portfolio pay a monthly subscription. On closed deals, Merger Master collects a success fee from the transaction at close.

Pricing

Is there a finder's fee at close?

Yes. Standard M&A-finder structures apply. Specific percentages are disclosed in the platform terms of service that the syndicate accepts before engaging a partnered attorney or valuation firm.

Getting started

Is this legal?

Yes. Virtual syndication is a structured pooling arrangement, not an investment offering. We do not solicit investment or pool securities. Each acquisition that closes is a standard M&A transaction handled by licensed attorneys. Talk to your own counsel about your specific situation.